Alex Bank ramps up 2022 growth plans – Announcing two new executive appointments

1 February 2022

Alex Bank has recently appointed two new executive team members. Sascha Hunt has been appointed as Chief Growth Officer and Jeff Nel as Chief Operations Officer.

The appointments come off the back of a strong 2021 for Australia’s most awarded new bank. During the year they were granted a restricted banking authority from APRA, began scaling their risk-based personal loan product, onboarded its first major broker aggregator partnership with Platform Finance and successfully raised $20 million in capital to support the growth strategy.

Jeff joins Alex Bank from Judo Bank, where he was Head of Core Technology Services and Business Assurance. He has close to 20 years of global experience within the banking industry across Australia and South Africa. Since coming to Australia in 2008, Jeff has been part of the start-up and scale up teams for both UBank and Judo Bank.

Sascha joins Alex Bank from Aussie, where she was Head of Brand and Marketing. Sascha has decades of experience growing, building, and developing brands in the finance and digital sectors, including senior roles at Allianz, Tabcorp, Google, BT Financial Group, Citibank and ING Direct. Sascha will drive accelerated growth for the multi-award winning bank through direct-to-consumer, and broker channels, with a focus on speed, service, customer experience, and value.

CEO and Co-Founder of Alex Bank, Simon Beitz, said, “We are delighted to have both Sascha and Jeff on board. Together they have close to 40 years of experience within the banking and digital sectors. They are industry experts, and their expertise will be invaluable as we continue to execute on our growth strategy”.

CFO and Co-Founder of Alex Bank, Craig Fenwick said, “2022 is set to be another year of growth for us, we’re scaling our lending business, working towards achieving our full banking licence and we have new products in the pipeline. We’re expanding our reach with the broker network and are laser-focused on delivering the best customer experience. With the appointments of Sascha and Jeff, I’m confident that we have the right executive team in place to deliver on these goals”.

Alex Bank’s core mission is to deliver fast, simple, fair, flexible, and human banking to customers and to date has settled over $25 million in loans to high quality borrowers. Alex has also undertaken a limited launch of deposits.

For media inquiries, please contact:
Caroline Raffan
Senior Manager, Marketing & Communications, Alex Bank
T: 0409 914 614 / E: